9 Surprising Stats That Will Make You Rethink Your SEO Strategy
1. 93% of online experiences begin with a search engine.
This means that if your website isn't ranking well in search results, you're missing out on a huge potential audience.
2. The average click-through rate for a website ranking in the first position in Google is 34.7%.
This means that if your website is ranking in the second position, you're getting half as much traffic as the website in the first position.
3. 70% of people never scroll past the first page of search results.
This means that if your website is ranking on the second page, you're not getting any traffic from the vast majority of searchers.
4. 57% of marketers say that SEO has a positive impact on their business.
This means that if you're not investing in SEO, you're missing out on a major opportunity to grow your business.
5. SEO has a 14.6% conversion rate, compared to 1.7% for print advertising.
This means that you're getting more bang for your buck with SEO than with traditional advertising.
6. Businesses that blog get 55% more traffic than those that don't.
This means that blogging is a great way to improve your SEO and get more traffic to your website.
7. The top 10% of pages on Google account for more than 75% of all search traffic.
This means that if you want to get more traffic to your website, you need to focus on creating high-quality content that ranks well in search results.
8. 51% of mobile users have discovered a new business or product while searching on their smartphone.
This means that if you're not optimizing your website for mobile, you're missing out on a huge potential audience.
9. 68% of consumers trust online reviews as much as personal recommendations.
This means that if you want to build trust with potential customers, you need to make sure you have plenty of positive reviews online.
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